Internal preview
Compare design and copy directions for the Heritas House site. Each link opens a full working version.
No named person live
Fee-only positioning, "what's included" pricing card, FAQ. Trust without a named founder yet.
→ v2Tiered pricing live
Three packages — The Will (S$250) / Will + LPA (S$450) / Full Estate Plan (S$650). Anchors value, bundles LPA & CPF.
→ v3Named founder live
Adds founder "Edward Lim" — About section with photo placeholder, credentials (AEPP, 300+ families) and three testimonials. Strongest trust play.
→ v4Coming next
Reserved — e.g. a minimal conversion-focused variant, or a bold editorial look.
•Heritas House · one deploy serves all versions · updated per build